The Importance of Natural Hair Care

Parabens are chemical substances found in virtually every major cosmetic product. Intended to make cosmetics safer by inhibiting bacterial growth, parabens are known to have some nasty side effects. In regards to hair, they can deteriorate the health of the follicles and scalp by removing the protective cuticle, rendering hair dull and weak.

Sulfate (or Sodium Laurel Sulfate) is a widely used chemical because of its ability to break down dirt and oil. With repeated washes, however, sulfate begins to strip away the moisture and protective barriers of your hair. Side effects can include skin irritation, dandruff, breakage or hair deterioration.

Clay was used thousands of years ago to protect and naturally detoxify hair. Bentonite clay is one of the key components of the 5 Elements Hair Care line because it works to draw out impurities in the scalp, while feeding the hair vital minerals such as magnesium, silica and potassium.

Not only do we use all natural ingredients, we harvest them in a sustainable way. We select only the finest, wildcrafted ingredients, that are readily available in nature, sourcing from small farms around the world in an environmentally conscious way. Just as nature intended!

Sometimes saying ‘no’ is a good thing. We say no to chemical preservatives, color additives, unnatural fragrances and anything other than wholesome ingredients that benefit your hair.

Need Another Reason? Because it works!