Why do I need to shampoo twice?

A perfect shampooing is achieved in two parts. The first shampooing cleanses hair and scalp of dirt, dead cells, and dust, which would otherwise be massaged back into the hair, scalp and follicle openings if only shampooed once. This clogging debris could retard new hair growth and severely damage the oil glands, upsetting the natural fall-out and reproductive cycles of your hair.

The second shampooing and massage of your clean hair and scalp stimulates the flow of blood to the scalp and widens the hair follicles, allowing the blood vessels to feed each root and bulb, nourishing the entire follicle and activating the sebaceous glands. This sets the proper distribution of your own natural oils to the entire scalp and hair shafts in motion. A natural coating of oil is vital to the maintenance of a healthy scalp and hair. It keeps the outer layer of hair lubricated and prevents drying.

As soon as you stop using synthetic shampoos and hair products, your body, may start going through a Detox Period. This is the process whereby your body attempts to push out any toxins, contaminants, or cleaners left over on your hair and scalp. Our shampoos lift and, with the help of water, flush out what your body wants to get rid off.